When in 2020 the pandemic changed not only our everyday life but also the global economy, 20 % of the demand shifted from the first half of the year to the second half. The shipping lines did not have enough vessels and containers and could not fulfill these high demands. Destination ports were congested, creating even longer waiting times. In addition to these issues, global political and weather-related disturbances negatively affected the circumstances with, for example, Trump and his decisions regarding trade and taxes, the Brexit in Great Britain, or the hurricanes in Honduras. The results were over all increasing supply chain related costs and tremendous delays. Many of these problems have the same background: different participants use different IT-systems and lack a standardization of communication. Through analogue document and data handling, there is no possible visibility of the transport events, and the data flow is hugely inefficient. “The pandemic aggravated the existing problems, pushed digitalization forward massively and showed us once more that there is the need for a consistent digital solution for all participants involved in the coffee supply chain,” describes Lohse, “to be informed about every step of the coffee journey, to take advantage of digitalization and thus manage the coffee supply chain proactively is more important than ever before.”