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Now available: Marketing video about NKG Bloom

For the promotion of the NKG Bloom coffees, a specially produced marketing video has been completed.

NKG Bloom is an initiative of Neumann Kaffee Gruppe (NKG) to ensure the long-term viability of green coffee supplies by providing smallholder farmers with the opportunities and resources they need to run their farms at full potential and enter a pathway out of poverty.

Click here to visit the NKG Bloom Website:
www.nkgbloom.coffee

The film, which is about three minutes long, focuses on the sometimes precarious living conditions of smallholders, shows the motivation and necessity behind NKG Bloom and explains why buying NKG Bloom coffee makes an important contribution to the long-term profitability of green coffee farming. The video explains how NKG Bloom provides smallholder farmers with the opportunities and resources they need to operate their farms to their full potential and find a way out of poverty. By the way, the voice might seem familiar to you: The video was voiced over by Catalina Eikenberg, Head of Sustainable Business Unit at Neumann Gruppe.

 

Besides making NKG Bloom better known, the video is intended to support the marketing of coffee with powerful images.

 

If you have any questions about NKG Bloom, please feel free to contact the Sustainable Business Unit.

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